Furnishing your short-term rental is a crucial step in creating a space that attracts guests and encourages repeat bookings. The right furniture and decor can transform a house into a home, and elevate the guest experience.
This guide will walk you through everything you need to know about furnishing your short-term rental, from understanding the importance of proper furnishing to practical tips for outfitting each room and even suppliers to consider using. For homeowners looking to break into the vacation rental industry to property managers hoping to provide their owners with critical booking-boosting advice, this guide can provide invaluable tips to make those properties stand out and turnover a cinch.
The importance of proper STR furnishing
Properly furnishing your short-term rental is more than just choosing pretty decor—it’s about creating a welcoming environment that meets the needs and expectations of your guests. Here’s why it matters:
- Enhancing the guest experience: First impressions matter, and the furnishings in your rental play a significant role in how guests perceive your property. Thoughtfully chosen pieces that cater to both comfort and functionality will make your guests’ stay more enjoyable, increasing the likelihood of positive reviews and recommendations.
- Maximizing your vacation home’s appeal: The right furnishings can significantly enhance the visual appeal of your property. This is particularly important when guests are browsing online listings. High-quality, stylish furniture and decor can make your rental more attractive in photos, helping it stand out from the competition and increase booking rates.
- Boosting reviews and repeat bookings: A well-furnished rental can lead to higher guest satisfaction, which often translates into better reviews. Positive reviews are crucial for building credibility and attracting future guests. Additionally, guests who enjoy their stay are more likely to book your property again, leading to increased occupancy and steady income.
Vacation rental furnishing considerations
Before you dive into furnishing your short-term rental, it’s essential to consider several factors that will guide your decisions.
- Knowing your target market: Understanding who your typical renters are is the first step in deciding how to furnish your rental. Are your target guests families, business travelers, or couples on vacation? Each group has different needs and preferences, which should influence your furniture choices.
- Budget planning: Furnishing a short-term rental can be a significant investment, so it’s crucial to set a budget before you start shopping. Your budget should reflect the expected revenue from your rental and the level of luxury you want to offer.
- Balancing aesthetics with functionality and durability: While it’s important to create a visually appealing vacation home, your furnishings also need to withstand frequent use. Investing in durable, high-quality furniture that can handle wear and tear will save you money in the long run.
- Space optimization: Maximizing the available space in your rental property is key to creating a comfortable environment for guests. Multi-functional pieces, like sofa beds or storage ottomans, can help you make the most of smaller spaces while still providing guests with the amenities they need.
Vacation rental room-by-room furnishing guide
Each room in your short-term rental serves a different purpose, and the furnishings you choose should reflect that. Here’s a room-by-room guide to help you create a cohesive and inviting space.
Living rooms
The living space is often the first area guests see, so it’s essential to make it welcoming. Choose comfortable seating like couches and armchairs, and add throw pillows (that are easy to clean or have a removable cover) and blankets for extra coziness. A coffee table and side tables are a must as they provide functional surfaces, while a stylish rug ties the room together. For rugs, remember to choose materials that are durable and easy to clean such as heavy wool or removable covers (i.e.; Ruggable)
Don’t forget entertainment options and built-ins if possible—consider adding a smart TV, books, or board games to enhance the guest experience. Also make sure the wifi is accessible to common spaces, without unsightly wires criss-crossing an otherwise tranquil space.
Bedrooms
The bedrooms (especially the primary) should be a sanctuary where guests can relax and recharge. Invest in high-quality mattresses, bed frames, and bedding to ensure a good night’s sleep. These days, there are extremely affordable foam mattress options that are also comfortable and delivered through parcel services.
Add nightstands with reading lamps, dressers if you have space, hangers for closets, and consider blackout curtains or shades for privacy and comfort. Decorate with calming colors and minimal clutter to create a peaceful atmosphere.
Kitchen and dining rooms
Even if your guests plan to dine out, a well-equipped kitchen is a must-have for any short-term rental. Stock the kitchen with essential appliances like a coffee maker, toaster, and microwave, as well as cooking utensils, cookware, and dinnerware. The dining table should have enough seating for the maximum number of guests your property can accommodate. Consider adding a few extras, like a wine opener or a selection of teas and coffees, to make the space feel more homely. (And the more bookings you get, the more kitchen and dining items you will realize matter to guests.)
Bathrooms
A clean, well-appointed bathroom is crucial for guest satisfaction. Provide plenty of high-quality towels, and consider adding luxury touches like upscale toiletries. Ensure there’s ample storage space for guests’ personal items, and don’t forget essentials like a hairdryer and basic cleaning supplies. A stylish shower curtain, bath mat, and a few pieces of decor can make the bathroom feel more inviting.
Outdoor spaces
If your STR has outdoor space, make sure it’s a place where guests can unwind and enjoy the surroundings. Comfortable outdoor furniture, such as a dining set or lounge chairs, is a must. Consider adding an outdoor grill, fire pit, or even a hot tub if your budget allows; these are often requested amenities so your listing will open to more potential guests. String lights or lanterns can create a cozy atmosphere in the evenings, making the space even more appealing.
Tips for selecting STR furniture and decor
Choosing the right furniture and decor is key to creating a cohesive and inviting space. Here are some tips to help you make the best choices for your short-term rental.
Quality vs. quantity
When furnishing your rental, it’s better to invest in a few high-quality pieces than to fill the space with cheap, disposable furniture. Quality furniture not only looks better but also lasts longer, reducing the need for frequent replacements. Prioritize durability and comfort, especially for items like couches, beds, and dining tables. Better to make a living space feel good than feel cramped.
Mixing high-end and budget-friendly items
On the other hand, you don’t need to break the bank to furnish your rental with style. Mixing high-end and budget-friendly items can create a luxurious look without overspending. For example, you might splurge on a high-quality couch but opt for more affordable decor items like rugs or throw pillows (hello Target and IKEA!). This approach allows you to create a polished, cohesive look while staying within your budget.
Incorporating local personal touches
You don’t have to be an interior designer to create a unique space. Adding local elements to your decor can give your rental a unique character and make it more memorable for guests. Consider incorporating wall art, textiles, or other items that reflect the local culture or environment. Personal touches, like a guest book or a curated selection of books and games, can also make the space feel more welcoming and personalized.
Focusing on easy maintenance
Furnishing a short-term rental means choosing items that are easy to clean and maintain. Look for fabrics that are stain-resistant and furniture that’s durable and easy to wipe down. Removable and washable covers for couches and chairs can be a lifesaver, especially in properties that accommodate families or pets.
Furnishing on a budget: smart strategies
If you’re furnishing your short-term rental on a budget, there are plenty of strategies to help you get the most bang for your buck without sacrificing style or quality.
Where to splurge and where to save
Knowing where to invest your money is key to furnishing on a budget. Splurge on items that guests will use the most, like mattresses, couches, and dining tables, as these pieces need to be both comfortable and durable. Save money on decor items, artwork, and accessories, which can be easily updated over time without breaking the bank.
Second-hand and DIY furniture
Second-hand furniture can be a great way to save money while adding character to your rental. Shop online sites like Facebook Marketplace, or visit estate sales and thrift stores to find high-quality pieces that just need a little TLC, like a fresh coat of paint or new upholstery. Upcycled furniture not only saves money but also allows you to create unique, one-of-a-kind pieces that add charm to your space.
Leveraging wholesale and bulk purchases
Buying furniture and decor in bulk or from wholesalers can save you a significant amount of money. This is especially useful if you’re furnishing multiple rentals or need to purchase items like bedding and kitchenware in large quantities. Many wholesalers offer discounts on bulk purchases, making it easier to stay within your budget.
Top STR suppliers for linens, cleaning supplies, and essentials
When furnishing and maintaining a short-term rental, sourcing quality linens, cleaning supplies, and other essentials is crucial for providing an excellent guest experience. Here are some of the top suppliers in the industry:
- Linens
- Standard Textile: This company specializes in hospitality-grade linens that are designed to withstand frequent washing and heavy use.
- Peacock Alley: Known for their luxurious and high-quality linens, Peacock Alley is a preferred supplier for boutique hotels. They offer a range of products made from fine materials, ensuring comfort and durability.
- American Hotel Register Company: This company offers a wide variety of linens and bedding essentials. They are a one-stop-shop for hotels, providing everything from basic sheets to luxury bedding collections.
- Brooklinen: Known for its high-quality, durable sheets and towels, Brooklinen offers products that are both luxurious and long-lasting.
- Parachute: Similar to Brooklinen, Parachute offers premium bedding and bath linens with a focus on comfort and sustainability.
- Homes & Villas by Marriott Bonvoy: If you use this popular OTA, consider using your points to purchase from their supply of linens and products.
- Cleaning and restocking supplies:
- Amazon Business: Offers a wide range of cleaning supplies with the convenience of bulk ordering and fast delivery. Amazon’s dash button is also a popular tool for STR managers.
- EcoLab: A leading supplier of environmentally friendly cleaning solutions that are both effective and safe for your guests.
- Sojo: Designed for vacation rental homes, Sojo offers restocking supplies for bathrooms, kitchens, and even guest gifts.
- Furniture and other essentials:
- HostGPO: Become a member of HostGPO and get access to great deals on leading furniture and suppliers.
- Minoan: Similar to HostGPO, members of Minoan’s program receive insider discounts on a selection of 150+ brands, specifically curated for the STR and hospitality industry.
- Costco Business Center: Perfect for bulk purchases of toiletries, kitchen supplies, and other consumables that guests expect. Membership fees but pays for itself.
- Wayfair Professional: Offers a broad selection of furnishings, appliances, and kitchenware tailored to the needs of short-term rental properties.
- Sam’s Club: Great for stocking up on everyday items like paper products, cleaning supplies, and guest amenities at competitive prices.
Recommended STR Stock levels
To ensure your property is always ready for guests, it’s important to keep an adequate supply of essential items on hand. Here’s a general guide on how much of each item you should have available:
- Linens
- Bedding: Have at least three sets of sheets and pillowcases per bed. This allows you to have one set in use, one set being laundered, and one set in reserve.
- Towels: Stock three sets of towels (bath, hand, and washcloth) per guest. This ensures there are enough towels for the current guests, with spares for replacement during longer stays or emergencies.
- Blankets and comforters: Keep two blankets and one comforter per bed, with an extra set available in case of spills or accidents.
- Cleaning Supplies
- General cleaners: Always have a three-month supply of multi-surface cleaners, disinfectants, and glass cleaners on hand. This helps ensure that you never run out between cleaning sessions.
- Laundry supplies: Keep a sufficient stock of laundry detergent, fabric softener, and stain remover to handle high turnover rates. A month’s supply is generally sufficient.
- Trash bags and paper products: Ensure you have a one-month supply of trash bags, toilet paper, and paper towels. Consider buying these items in bulk to save costs and reduce the frequency of reordering.
- Other Essentials
- Toiletries: Consider individual-sized shampoo, conditioner, body wash, and soap for each guest, with extras available in the bathroom cabinets. Or go the eco-route and refill high-end bottles on a regular basis. Stock enough to cover three guest turnovers.
- Kitchen supplies: Have a complete set of dinnerware, utensils, and cookware to accommodate the maximum number of guests your rental can host, plus a few extras. Ensure you have basic condiments, coffee, tea, and bottled water available for guests.
- Guest amenities: Stock items like coffee, tea, and bottled water. For longer stays, consider providing a welcome basket with snacks or local treats.
By partnering with reliable suppliers and maintaining an appropriate stock of essentials, you can ensure your short-term rental is always prepared to provide a top-notch guest experience. This attention to detail not only enhances guest satisfaction but also helps you achieve better reviews and repeat bookings.
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Conclusion
Furnishing your short-term rental is an investment that can pay off in the form of increased bookings, positive reviews, and repeat guests. By understanding your target market, planning your budget, choosing the right furniture and decor and supplies, and adding some personal touches, you can create a welcoming, stylish space that meets your guests’ needs and exceeds their expectations.
